About SSM About SSMStrategic Social Marketing (SSM) aspires to help people establish meaningful connections and relationships - both personal and professional - through Social Media channels. This does not refer to the occasional Facebook post and odd Tweet, but by creating an engaging, clear and consistent social media message across all profiles.



About SSM
About our founder

Nikki Cousins is the force behind Strategic Social Marketing (SSM). She’s a firm believer in the adage ‘find something you love and you’ll never work a day in your life’ and – given vacancies are rare for someone who loves to read, watch Late Night with Jimmy Fallon and collect babushka dolls - she chose her next passion: people, relationships, and establishing meaningful connections.

All of which are increasingly achieved today via social media.

Thus Strategic Social Marketing was born, allowing her to combine her passions for people and relationships.


And what better way to showcase that passion than by allowing her friends on social media to describe her? After all, nothing is secret on Facebook, LinkedIn, Twitter etc. They said:

"Giving, caring, takes the time to talk and listen."

"Funny, people person, beautiful person, caring, always smiling."

"Funny, hilarious, kind-hearted, willing to help however you can... People-person, gorgeous and honest."

"Funny and quick witted with a heart of gold."

"Fun, down to earth, caring."

"Funny! And I also think what you see is what you get! That's a great quality."

Nikki has over 15 years experience creating and managing behavioural change and incentive programs including Hewlett Packard Computers, Wizard Home Loans. Mortgage Choice and Westpac. It puts her in a unique position of guidance when it comes to developing social media strategies, combining influencing with clever communication.

Contact her today: nikki@strategicsocialmarketing.com.au
Tweet her: @strsmarketing
Look at her hipster pics: Instagram.com/strsmarketing
Like her Facebook: facebook.com/ StratSocialMarketing